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storytelling

storytelling

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Storytelling Isn’t New, So Why Are Brands Suddenly Hiring “Storytellers”?

Dec 17, 2025

•

3 min read

Storytelling Isn’t New, So Why Are Brands Suddenly Hiring “Storytellers”?

Has brand storytelling only just now become necessary?

Vincent Orleck
Vincent Orleck

Ephemeral

Explaining the marketing moment before the moment’s gone.

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