content

social media

May 29, 2026

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4 min read

The Post IS The Destination

People want answers, entertainment, and insight where they already are

Vincent Orleck

storytelling

Dec 17, 2025

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3 min read

Storytelling Isn’t New, So Why Are Brands Suddenly Hiring “Storytellers”?

Has brand storytelling only just now become necessary?

Vincent Orleck

capcut

+10

Terms of Service or Surrender? The TOS Breakdown Every Creator Needs (But Most Will Ignore)

Jun 20, 2025

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3 min read

Terms of Service or Surrender? The TOS Breakdown Every Creator Needs (But Most Will Ignore)

They mostly say you own your content. Their terms sometimes say otherwise.

Vincent Orleck

wikipedia

Jun 11, 2025

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10 min read

Four Platforms to Focus On If You Want AI to Possibly Mention Your Brand [part 2]

Wikipedia, Reddit, YouTube and Quora are the new SEO powerhouses for AI answers.

Vincent Orleck

social media

Are You Still Making Your Audience Click? Yikes.

Jun 5, 2025

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4 min read

Are You Still Making Your Audience Click? Yikes.

Stop torturing your audience with clicks. They’re already on to the next thing.

Vincent Orleck

snapchat

Jun 5, 2025

•

6 min read

A Decade of Social Media Rewiring

TikTok's FYP, vertical video, and zero-click are the content chaos no one predicted.

Vincent Orleck

content

The Post IS The Destination

Storytelling Isn’t New, So Why Are Brands Suddenly Hiring “Storytellers”?

Terms of Service or Surrender? The TOS Breakdown Every Creator Needs (But Most Will Ignore)

Four Platforms to Focus On If You Want AI to Possibly Mention Your Brand [part 2]

Are You Still Making Your Audience Click? Yikes.

A Decade of Social Media Rewiring

Ephemeral